by joining us at our week long Day Party upstairs at Buffalo Billiards (6th/Brazos) during the music portion of SXSW from 3/13 - 3/16! Tuesday and Wednesday, we'll have interviews and meet & greets with must-see South by Southwest artists with maybe some surprise intimate acoustic performances! Thursday and Friday, we're kicking our party into high gear with two full days of music showcases!

The 101X crew holds it down, chatting it up with showcasing SXSW artists. Don't miss your shot to rub elbows, 21+ enjoy BUD LIGHT specials, and participate in the fun! Party on!

We've also got the chance for you and a friend to go XIP to our event, that's like being VIP but 10x better! Register now and you'll both get free reign over our Day Party including green room access on our showcase days, some beers courtesy of Bud Light, an official Bud Light SXSW guitar signed by all the artists at our party and more.


No lines at Buffalo Billiards! Just gotta be over 21.


As always, our Day Party is FREE & open to the public!


12p - 6p @ Buffalo Billiards | 21+ enjoy Bud Light specials

March 13 & 14

It's Beers with Bands at Buffalo Billiards! Interviews, meet & greets, maybe even acoustic performances. Come hang out with your favorite artists. 21+ Enjoy Bud Light Specials

March 15

Thursday Showcase
1p - In the Valley Below
2p - White Reaper
3p - Mt. Joy
4p - Lovelytheband
5p - Lo Moon

March 16

Friday Showcase
12p - Fort Never
1p - Palo Duro
2p - Mobley
3p - Marmalakes
4p - Caroline Says
5p - UME

SXSW 2017 Gallery

SXSW 2017 - Day 1

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In The Heart Of Sixth Street
Photo by: 
Ginny Imbrogno